Scenic Group marks 40 years with plans for global river and yacht expansion
Scenic Group marks its 40th anniversary this October with guest and partner celebrations worldwide, alongside a program of river and yacht expansion through 2028 and beyond. The milestone comes as the Group prepares to introduce new luxury...
Tags: Glen Moroney, Scenic Group
Adam Armstrong named Chief Commercial Officer for Scenic Group
Adam Armstrong has been named Chief Commercial Officer for Scenic Group, effective Nov. 1, 2026. Armstrong is based in Scenic Group’s Zug office in Switzerland, and he will lead the global commercial organization for the Group’s brands,...
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Scenic Group signs strategic deal with ABN, marking its expansion in India
Scenic Group has unveiled details of a new strategic partnership with Assam Bengal Navigation (ABN) that marks both its expansion onto the Brahmaputra River and its commitment to have two ultra-luxury Scenic river ships operating in India by...
Scenic Group offering early access to 2028 Europe River Cruising & Land Journeys
Scenic Group has opened early access to its 2028 luxury Europe river cruising and land journeys collection, unveiling new itineraries, enhanced land extensions, with more ways for guests to combine and explore. In 2028, Scenic Luxury Cruises...
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Scenic Group celebrates Canada Day with Yacht, River Cruise saving event
To celebrate Canada Day, Scenic Group Canada is launching a six-week savings event for travellers planning their next river and ocean adventures. From now through to July 30, 2026, Canadian guests can save up to 40% on select 2027 Europe...
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Scenic Group unveils new 2027 India & Sri Lanka Journeys
Scenic Group is expanding its luxury river cruise and land touring portfolio with the deployment of Scenic Aura to the Hooghly River in India. Launching in October 2027, the boutique ship will introduce an exclusive collection of newly curated...
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Scenic Group unveil next phase of fleet growth
Scenic Group has unveiled details of another significant fleet expansion, with three new luxury river ships set to join its portfolio. The latest expansion includes one new Emerald Star-Ship and two ultra-luxury Scenic Space-Ships, extending...
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Scenic Group launches its new Scenic & Emerald Rewards Global Loyalty Program
Scenic Group is launching its new Scenic & Emerald Rewards global loyalty program, combining the existing Scenic Club and EmeraldEXPLORER programs, into one unified platform. Designed from extensive guest and travel advisor feedback, the...
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Travel advisors, tour operators get a preview of Scenic Group’s Scenic Ikon
Scenic Group gave a select group of tour operators and travel advisors in Toronto a preview of the Scenic Ikon, which is set to join the Scenic Discovery Yacht fleet for its inaugural season from April 2028. The 100 or so travel trade types...
Tags: Glen Moroney, Scenic Group, Scenic Ikon
Scenic Group Announces Launch of Scenic Ikon
Scenic Group has announced the launch of Scenic Ikon, which is set to join the Scenic Discovery Yacht Fleet for its inaugural season from April 2028. According to the company, the Scenic Ikon “will redefine luxury expedition cruising,...
Tags: Glen Moroney, Scenic Discovery Yacht fleet, Scenic Group, Scenic Ikon