In 2026, travellers are choosing stress‑free moments, meaningful connections with loved ones and the freedom to slow down. And Norwegian Cruise Line is setting a course to deliver the freedom and flexibility that those travellers are increasingly looking when vacationing.
In fact, a new YouGov survey conducted on behalf of Norwegian Cruise Line (NCL) reveals that more than half of travellers plan to embrace more mindful and intentional travel in 2026.
This shift reflects the continued rise of the “Joy of Missing Out” -- a travel mindset encouraging travellers to step away...
Cruise Lines International Association (CLIA) has announced that Michelle Lardizabal, chief sales officer of Azamara Cruises, and Joshua Harrell, chief revenue officer of WorldVia Travel Network, have been named as co-chairs of the CLIA Trade Relations Committee (TRC) for 2026 and 2027.
The TRC serves as a strategic advisory body representing both cruise lines and the travel trade across CLIA’s North American travel trade membership. Committee members include leaders from CLIA Global Cruise Line Members, Global River Marketing Affiliates, Premier Agency Members, and select Travel...
With the opening of bookings for its 20272028 winter season, Windstar Cruises is giving travel advisors access to a global deployment that includes 21 new itineraries and more than 230 sailing dates between September 2027 and April 2028.
Windstar’s newly released season spans multiple high-demand regions, including the South Pacific, Latin America and the Panama Canal, the Canary Islands and Morocco, Asia, the Caribbean, and Canada & New England.
And the cruise line’s winter 2027-2028 deployment builds on growing demand for small-ship cruising among luxury travellers who are...
Swan Hellenic has announced a new enhancement to one of its most desirable cultural expedition cruises – world-class golf for players – offering them the opportunity to play five iconic courses in truly inspiring locations during its 6-night luxury cruise Atlantic Horizons: From Portugal to the Canary Islands, departing Lisbon aboard boutique expedition ship SH Diana on Sept. 7, 2026. Offered as a complete package or individually to book in advance, these exclusive golf experiences are in addition to all the varied cultural excursions for which Swan Hellenic is renowned.
The...
Scenic Luxury Cruises & Tours and Emerald Yacht Cruises are inviting Canadian travellers and advisors to experience the world of luxury ocean cruising through a curated series of exclusive, small-group Ocean Travel Lounge events.
Hosted in cities across Canada, the program will deliver up to 100 complimentary Ocean Travel Lounge experiences nationwide throughout the year.
Emerald Yacht Cruises
Emerald Yacht Cruises’ Ocean Travel Lounge events are tailored specifically for Emerald Explorers, delivering a highly personalized and engaging experience. Attendees gain...
Oceania Cruises has placed an order for its fifth Sonata Class ship with Fincantieri shipbuilders, scheduled for delivery in 2037, underscoring global demand for the line’s next-generation fleet.
The announcement comes in the wake of a record launch day for Oceania Sonata in January, reflecting enthusiasm from discerning travellers and valued travel partners.
Reinforcing the direction of the brand, the order of the fifth Sonata Class ship builds on the remarkable momentum of Oceania Sonata, expanding opportunities for guests seeking more space, more choice and more serenity at...
Virgin Voyages is reporting that it’s seeing record momentum driven by accelerating demand in the adult-only travel sector as Wave Season raches its midpoint.
That demand is translating into one of the brand’s most advisor-friendly Wave seasons to date, supported by enhanced commissions, cash rewards and a suite of limited-time performance incentives.
The adult-only travel market is projected to nearly double from $9.2 billion in 2024 to $18.1 billion by 2033, according to market analysts. For Virgin Voyages, that category growth is already translating into strong commercial...
Riverside Luxury Cruises has introduced intimate wedding group packages designed for couples seeking privacy, elegance, and a slower, more immersive approach to destination weddings, set against the scenery of the Rhône, Rhine, and Danube rivers.
The approach is intentionally intimate, with ceremonies and celebrations taking place in thoughtfully designed onboard spaces that preserve both privacy and the serene onboard experience.
For smaller weddings, celebrations are hosted in the ship’s Vintage Room, an elegant venue well suited to gatherings that feel personal and focused....
Uniworld Boutique River Cruises has set sail with a new collection of ‘Cruise & Tour’ itineraries for 2027 in partnership with sister-brand Luxury Gold that seamlessly blend Uniworld’s luxury river cruising with Luxury Gold’s small-group land travel.
Thoughtfully designed to showcase Europe’s most iconic destinations, these experiences pair multi-night journeys on land with award-winning, all-inclusive river cruises.
Ellen Bettridge, President and CEO of Uniworld, said that: “At Uniworld, our focus is always on creating travel experiences that feel intentional and...
Scenic Group is launching its new Scenic & Emerald Rewards global loyalty program, combining the existing Scenic Club and EmeraldEXPLORER programs, into one unified platform.
Designed from extensive guest and travel advisor feedback, the new program was launched globally on Feb. 9, 2026, and will recognize and reward member travel across all the Scenic and Emerald Cruises luxury yacht, river and escorted land journeys.
The new Scenic & Emerald Rewards will combine the existing status points from the previous two programs into a single consolidated balance, providing members...