Motel 6 launches Facebook app for booking reservations

Motel 6 has launched a booking application on Facebook, allowing agents and customers to complete reservations from start to finish without ever leaving the brand’s Facebook page. Motel 6 is currently offering a 10% off introductory rate for users of their booking engine on the social media network. While the brand’s toll-free number (1-800-4-Motel6) and web site remain popular for reservations, application-based bookings have dramatically increased since Motel 6 launched its apps for iPhone and Android devices. Reservations through the Motel 6 app for iPhone jumped 65% for June through August 2012 versus the same period last year. The brand expects their Facebook booking application to be met with the same enthusiasm. (http://www.motel6.com)